Guides
Why An AI Analytics Assistant Is the Next Step in Analytics for Your Business
What is an AI Analytics Assistant and why is everyone talking about it? Well, let's get right to it.
May 10, 202314 min read
Blog & Resources
Insights on analytics, AI, and the future of business intelligence.
What is a semantic layer?
Ever wondered what a semantic layer is? I'm excited to share with you a blog post that I wrote a little while ago on that very topic which has since gained some traction.
Apr 21, 202325 min read
Data Monetization Tools – A Beginner’s Guide
So, you've realized the immense value data monetization can bring to your organization, but there are so many data monetization tools that you're unsure where to start. Sound familiar?
Apr 20, 20237 min read
Data Monetization – What it is & Why You Should Sit Up and Take Notice
What exactly is data monetization, and why should your company be paying attention? The short answer: Revenue and added value for customers. We'll explore the longer version in this post.
Apr 17, 202315 min read
What is Embedded Analytics? A Look into Its Evolution and Future
What is embedded analytics, and why is it trending today? This blog post will delve into the history, applications, and future of this exciting field.
Apr 7, 20239 min read
Why Data Democratization Could Make a Big Difference to your Organization
Data democratization - sounds complicated, right? But in reality, it's actually something that helps uncomplicate everyday life - at least in the workplace. So let's get right to it.
Dec 14, 202216 min read
![[Original Research] – Why it’s Complicated: Our Relationship with Data in 2022](/_next/image?url=%2Fblog%2Fimages%2Fwhitepaper-our-relationship-with-data.png&w=1920&q=75&dpl=dpl_4aFe9DLpxkUm6jc4CSz4n3oJgDpS)
[Original Research] – Why it’s Complicated: Our Relationship with Data in 2022
In this whitepaper, we explore the challenges and opportunities facing data practitioners today, based on a survey of 400+ professionals from across Europe and the US.
Dec 12, 202210 min read
How Operational Analytics Done Right Can Transform Your Business
Operational analytics is what could differentiate an average customer experience from a stellar one. Read on to find out how your business could win using operational analytics
Dec 5, 202217 min read
How Self-Service Analytics for the Insurance Sector Could Enable Faster Data-Driven Decision Making
Self service analytics can empower insurance companies to take their business decisions from good to great. Read on to find out how.
Sep 7, 202216 min read
Data Reporting 101 – A Marketer’s Guide
Data reporting is an essential part of any marketer's job today. But if you aren't comfortable with math, or analysis tools, it can seem a bit overwhelming. We've put together a guide to help you navigate this world.
Aug 16, 202219 min read
Sales Optimization – The What, The Why & The How
How sales optimization can help your team close more accounts in a faster, more efficient manner and how to choose the tools that help you do it.
Jul 29, 202220 min read
What is Self-Service Analytics & Why You Should Care About it
Self Service Analytics could be exactly what your business needs to stay agile in times of unpredictability. Making data accessible to all functions of your organization is not just an option anymore, but could be what gives you an edge over the competition. Here's our take on it.
Jul 15, 202216 min read